Applying to Film Festivals 10 Dos and 5 Don’ts

Applying to Film Festivals 10 Dos and 5 Don’ts

So it’s that intense festival time of year again. You’re considering festivals, applying to festivals and who knows perhaps already excited about the festivals you have been accepted to. Here are 10 Do’s and 5 Don’ts when applying to film festivals. These suggestions are based not only on my own work with clients, but also from some amazing advice from some really knowledgeable folks who I have had the pleasure of being on panels with over this past year: Basil Tsiokis (SundanceFF/DocNYC), Tom Hall (Montclair FF), Dan Nuxoll (Rooftop Films), Omar Gonzales (PMK-BNC), Ania Trzebiatowska (Visit Films), David Nugent (Hamptons International FF), Milton Tabbot (IFP) But don’t hold them responsible for everything I say – I take full... More

IFFR, Tiger Release, and the Trend of Festival as Distributor

I’m so thrilled to be participating in two IFFR events this year! For those of you attending, I hope we run into each other. On the morning of Monday, the 26th, I’ll be serving on a distribution panel called Get Your Film Out There! (moderated by Amy Dotson). That afternoon, I’ll be participating in an “on stage workshop”-style presentation of IFFR’s new Tiger Release distribution initiative, showing how three different films each benefit from the initiative’s offerings. IFFR is now the latest film festival to adopt a distribution initiative, Tiger Release following the creation of Sundance Artist Services, Tribeca Film and the Dok Incubator at Dok Leipzig. Here’s a look back at Chapter 14... More

Excerpt: Insiders Guide To Independent Film Distribution

Excerpt from “Insiders Guide To Independent Film Distribution” (2nd Edition, Focal Press) by Stacey Parks. Available in paperback and kindle versions at www.FilmSpecific.com/Book. Interview With Filmmaker Jon Reiss On Target Audience Q: Tell us about Target Audience and what will happen if a filmmaker doesn’t identify this early on in the process? A: To me a target audience is one of the niches that exist in the world that would be interested in your film (or anything that you do).   A niche is a group of people focused on a particular interest.  They are accessible.  You can afford to market to them. For instance in the case of my film “Bomb It”, one of the niche audiences is graffiti writers and street artists.  Another niche... More

Keys to a Successful Film Launch Pt 1

Keys to a Successful Film Launch Pt  1 By Jon Reiss and Sheri Candler For the past six months, my company, Hybrid Cinema, has been working on the release of Bob Hercules’s new documentary film Joffrey: Mavericks of American Dance,about the history of the Joffrey ballet. This is a capsule post to explain the highlights of launching a documentary into the marketplace when working with a modest budget. Future posts will go more in depth on certain aspects of this release. With at least 35,000 feature films on the film festival circuit every year, by some estimates, very few films are going to premiere at one of the top 5 film festivals.   When that happens, filmmakers need to decide what is the best launch for their film.   We concluded that... More

Exciting Times in Park City

I just returned from Park City where I had the pleasure to judge the Slamdance Documentary Competition. I saw some compelling and inspiring work. Being a judge forced me to actually see films at a film festival for the first time in two years since embarking on the TOTBO project (usually I am lucky to see one film). In addition, I got to catch nearly all of “Gandu Asshole” – a stunning visual and narrative feast by first time Indian filmmaker Q that is headed to the Berlinale. Last but not least, I got the opportunity to see the finished version of the moving and brilliantly structured Kinyarwanda, a film I mentored in the IFP Filmmaker Labs. It was a very exciting time at Park City. First off, more films have sold at this year’s Sundance... More

Lessons from the Lab: Advice to Films Heading for Their Festival Premiere

Almost two weeks ago I wrote a piece for those who did not get into the Sundance or Slamdance Film Festivals. Today, I want to write one for those who got in, or will be getting into similar sales oriented prominent festivals in the coming months. First off – congratulations – you got into one of the premiere film festivals in the world for independent film. This post was inspired by the recent completion of the first year of the newly expanded Independent Filmmaker Labs run by IFP that I helped convert into completion distribution and marketing labs. (I plan to do several of these posts highlighting information that we either learned as a group – or were stressing to the participating filmmakers). To be honest, this advice applies... More