10 Key Points on How to Move Forward With Outreach and Impact for Documentary Film

A Report from the IFP Filmmaker Lab by Jon Reiss With all the trauma of this past week, I at least had the good fortune of spending it at the IFP Filmmaker Lab in NYC.   We all showed up Wednesday morning stunned/tired from watching returns all night/depressed.   Some stayed home but by the middle of the morning nearly all the filmmaking teams had turned up. I say that I was fortunate because one of the things that I love about the labs is that we become a community of support for each other. Even though my morning presentation was on something as banal (for last week) as budgeting and timing a release – we were all reminded about how important stories and art can be to inspire, motivate, create community and express our humanity.... More

10 reasons why you should get your s–t together and apply to the IFP Filmmaker Lab

I have had the pleasure of being one of the lab leaders at the IFP Filmmaker Lab for the past 5 or so years (as you can imagine I help run the distribution and marketing component of the labs).  Each year the four times I travel to New York for the labs are some of the highlights of my calendar.  Yet I am continually amazed by the number of first time filmmakers that I talk to that didn’t apply to the lab (and many had not heard of it!).   So as the deadline for the Documentary Lab looms (March 7th! Narrative App due April 4), I thought I would take a little time to encourage filmmakers to apply – you never know what might happen! 1. It’s the first of its kind post production, distribution and marketing lab that helps shepherd first time... More

Film Business Plans: Learn to Stop Worrying (and Love the Spreadsheet)

Today we have a guest post from the New York Film Academy about writing a business plan for your film.  The one thing I would note is to be upfront with the investors with how long it takes to recoup money and the very good chance that they may not recoup at all (in fact stating this in your prospectus is required by law in the US).  Remember – if your film is cause related – many of your investors may be more concerned about how you will change the world than actually recouping. by Zeke A. Iddon, New York Film Academy                      Us filmmakers are, by nature, creative souls and abhor business plans as much as filing taxreturns. Even the very words ‘film business plan’ are enough to evoke groans from seasoned... More

Top 10 Things Learned in the IFP PMD LAB

  Top 10 Things Learned in the IFP PMD LAB By Jon Reiss I have had the good fortune to be involved in IFP’s Independent Filmmaker Labs for the past several years now and I have seen innumerable benefits to the films and filmmakers who participate.  The Labs provide an opportunity for first-time filmmakers to not only receive feedback on their films from their peers and experienced filmmakers but it is the first lab to prepare filmmakers for the essential work of distribution and marketing. This year we launched the IFP PMD LAB (Producer of Marketing and Distribution) the first of its kind.  This year, the PMD Lab worked in conjunction with the Filmmaker Labs, with all the participating PMDs attached to a film in the Filmmaker Labs.... More